Boyd Farrow

It is not just the world-famous beaches that make Maui one of Hawaii's most popular vacation destinations. Known as "The Valley Isle" because of the lush rainforests that grow between its two large dormant volcanoes, the entire island is an area of outstanding natural beauty. Travel the eastern coast and you'll see the deep-blue waters of the Pacific, tropical jungles and sparkling waterfalls. And that's before you reach Haleakala, the massive crater-topped national park with its magical moonscapes and mythical sunrises and sunsets. In fact, it can be a challenge to turn your head on this 727-square mile island without seeing some kind of camera-ready natural feature—a stark cinder cone, a secret cove, a grassy plain. Just set a little time aside to visit those beaches.

Malama (care for) Hawaii with us. In an effort to inspire mindful travel, industry partners and volunteer organizations across the Hawaiian Islands have come together with an initiative that encourages visitors to give back to the destination. Volunteer projects range from reforestation and tree planting to self-directed beach cleanups, ocean reef preservation and even creating Hawaiian quilts for our kupuna (elders). By making a positive impact, you’ll have a more enriching travel experience and can even enjoy a free extra night from participating hotels.

Travel deeper and take a trip that gives back—to Hawaii and to you. For more information and for a list of participating partners, visit While you're there, don't forget to participate in the Hawaii Safe Travels Program.